Just come across this article. Love it! bellyvision
Monthly Archives: October 2008
There has been much talk over the last 5 years about the transition for mass to targeted advertising. As media’s valuable audience continues to fragment their media consumption across many channels and devices, the effectiveness of one message broadcasted to all is diminishing. So the much heralded solution is to move from viewers, listeners and…
How important is it that IPTV complements the existing telephony services available from the telco? Certainly it makes sense for the telco as it creates a more integrated – read stickier – experience for their customers and hopefully reduces churn and improves satisfaction. Does the consumer care though? I’m of two minds. Having caller ID…
